Hey there, I’m Shane
I’m a Senior Creative Designer, residing in Huddersfield, Yorkshire.
As a seasoned Senior Digital Designer, I bring over 20+ years of professional experience in Graphic, Web & Product Design, with a proven track record across various industries. With 4+ years of management experience, I have successfully led small design teams to deliver impactful projects.
I have extensive experience working in agile environments, including Scrum, DSDM, and Sprints, for over 9 years. My workflow often integrates Design Sprints within project sprints to ensure optimal results. I am equally adept at collaborating within a team or working independently to achieve project goals.
Fluent in Figma, Sketch and Adobe Creative Suite.
I also have a Certificate in Management (Level 3 NVQ)
I thrive in both the boardroom and the studio, bringing strong skills in marketing, content creation, negotiation, relationship building, and team management. My proficiency in social media analytics complements my creative and strategic approach to design.
“Design isn’t about how it looks.
It’s about how it works, feels, and changes a person’s life.
That is what design is about.
It’s not necessarily the aesthetics, it’s about the outcome.”
- John Maeda
My expertise spans a wide range of disciplines, including Creative Direction, Brand Identity, eCommerce, SEO, User Experience (UX), Motion Design, Design Systems, Logo Design, Typography, and Artworking. I excel in UX methodologies such as user journey mapping, mind mapping, information architecture, and empathy mapping.
I hold a BTEC ND in Graphic Design from Dewsbury School of Art & Design, solidifying my foundation in this field. As a conscientious and artistic professional, I am dedicated, hardworking, and versatile, always ready to tackle new challenges with enthusiasm and creativity.
Having devoted my working life to the field of design, it seemed a natural progression to move from traditional graphic design into web design and therefore UX & UI.
The skills I have learnt along the way have all been self-taught, and I now see my career progressing as not just a graphic or web designer, but instead as a multi-disciplined digital creative.
I am passionate about clean, well informed and educated design and have a healthy respect for knowledge and skill, which goes a long way to explain the relentless amount of learning I have put into self-development to ensure constant progression within my career.
I am fluent in using the Adobe Creative Suite, writing HTML(5), CSS(3), and a little jQuery.
You can find extra commercial & collaboration pieces on my Behance page with further details.
As part of my desire to ensure I have multiple skill sets covered, I consistently look at new courses and certifications to make sure I’m not standing still.